Alma is short for Always Learning Marketing Assistant

API's

SEO & Content Intelligence APIs

Google Natural Language API

→ For extra on-page analysis
Use it to:

  • Score tone and sentiment of AI content

  • Detect named entities (are you missing location or business mentions?)

  • Validate keyword density vs. readability

Why: Adds a “second opinion” to AI output and can flag overly robotic content.

SEMrush API or Ahrefs API (Premium but powerful)

→ For keyword intelligence, competitor data, and SERP analysis
Use it to:

  • Pull keyword volume, difficulty, and trends

  • Analyze top-ranking content to improve your gap analysis

  • Track position changes after publishing

Why: Adds serious SEO authority. You’d be offering enterprise-level keyword tools inside AlmaSEO.

Trust, Identity & Personalization APIs (for deeper EEAT)

Clearbit or People Data Labs API

→ Enrich author or business info
Use it to:

  • Auto-fetch public social profiles for business owners

  • Pull reputation signals (e.g., awards, press mentions)

  • Suggest credibility-boosting additions to bios

Why: Enforces richer, more trust-building EEAT content without the client needing to enter everything.

Trustpilot / Google Business Profile API

→ Pull reviews to enrich content
Use it to:

  • Embed snippets of real customer feedback in posts

  • Auto-suggest local service topics based on popular reviews

  • Create “What clients say about our roofing in Dallas” sections

Why: EEAT isn’t just bios—proof from others matters too.

Media & Engagement APIs

Pexels or Unsplash API (as backup image providers)

→ Pull branded stock images if AI image fails or is disabled

Why: More content variety. Also faster image previews during post creation.

YouTube API

→ Embed videos in relevant posts
Use it to:

  • Auto-suggest relevant industry videos

  • Pull in your own branded videos

  • Embed them in content with context-aware descriptions

Why: Increases time-on-page and EEAT if videos are on-topic or local.

Lumen5 or Pictory (via Zapier or partner API)

→ Convert blog content to video summaries

Why: You can start offering content repurposing, which adds HUGE value to agencies.

Reporting, Analytics, and Automation APIs

Google Analytics 4 (GA4) API

→ Measure engagement after publishing
Use it to:

  • Show time on page, bounce rate, etc.

  • Auto-flag underperforming content

  • Suggest optimizations or refreshes

Zapier / Make Integration

→ Let users connect to anything: Trello, Slack, Airtable, ClickUp, etc.
Use it to:

  • Notify teams when new content is generated

  • Create tasks automatically

  • Push AlmaSEO data into their tools

Why: You become a workflow platform, not just a dashboard.

Google Search Console API (You likely already use it)

→ Submit URLs, fetch performance, discover crawl issues

Why: Essential if you don’t already include this—but I believe you do.